{"title":"Face Care","description":"\u003cp\u003eNourish and protect your skin with our curated face care essentials. From gentle cleansers to hydrating moisturisers and targeted serums, each formula is crafted for a radiant, healthy complexion.\u003c\/p\u003e","products":[{"product_id":"peptide-ageless-cream","title":"Peptide Ageless Cream","description":"\u003cp\u003eFirm. Plump. Ageless — Morning and Night.\u003c\/p\u003e\u003cp\u003eIn Okinawa, the pursuit of ageless skin is not a trend — it is a way of life. YUTASHA's Peptide Ageless Cream is curated in that spirit: a clinical-grade peptide complex meets the nourishing wisdom of nature in one versatile AM\/PM formula that visibly firms, plumps, and renews your skin around the clock.\u003c\/p\u003e\u003cp\u003ePowered by Hexapeptide-11 and multi-weight Hyaluronic Acid, this lightweight yet deeply nourishing cream absorbs effortlessly to support your skin's natural renewal process — reducing the appearance of fine lines and restoring a firmer, more youthful-looking complexion over time.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eVisibly firms and improves skin elasticity\u003c\/li\u003e\n\u003cli\u003eReduces the appearance of fine lines and wrinkles\u003c\/li\u003e\n\u003cli\u003eDeep, lasting hydration for a plump, supple complexion\u003c\/li\u003e\n\u003cli\u003eLightweight texture — absorbs easily, morning and evening\u003c\/li\u003e\n\u003cli\u003eVegan, gluten-free \u0026amp; nut-free\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHero Ingredients:\u003c\/strong\u003e Hexapeptide-11 — clinical-grade firming peptide · Hyaluronic Acid — multi-level plumping hydration · Organic Jojoba Oil — deeply nourishing base · Vitamin C \u0026amp; E — antioxidant protection · Organic Mango Seed Butter — rich, skin-softening moisture.\u003c\/p\u003e\u003cp\u003eUse morning and evening on clean skin for best results.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eCurated by YUTASHA — Okinawan beauty as nature intended.\u003c\/em\u003e\u003c\/p\u003e","brand":"Selfnamed","offers":[{"title":"Default","offer_id":45984631521471,"sku":"229961","price":62.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5971\/5519\/files\/5jKAVYRL-On0MaW15yqrV2q9rXhA4i6k.jpg?v=1786245964"},{"product_id":"exosome-niacinamide-serum","title":"Exosome \u0026 Niacinamide Serum","description":"Exosome \u0026amp; Niacinamide Serum is a skincare essential for brands looking to offer advanced, glow-focused formulas with strong trend appeal. Combining exosome technology with barrier-supporting actives, it helps promote healthier, more radiant-looking skin.\r\n\r\n\r\n\r\nDescription:\r\n\r\n\r\n\r\nThe advanced formula helps support skin renewal while improving the appearance of dullness, uneven skin tone, and early signs of ageing. Powered by apple extract-infused Exosomes, Niacinamide, and microbiome-supporting ferments, the serum helps strengthen the skin barrier while promoting smoother, brighter, and more radiant-looking skin. Lactic Acid gently refines the complexion, while Hyaluronic Acid delivers lightweight hydration for a plumper, fresher appearance. Centella Asiatica helps soothe and comfort the skin, leaving it looking revitalised day after day.\r\n\r\n\r\n\r\nThe serum absorbs quickly and layers easily into both morning and evening skincare routines. Suitable for all skin types.\r\nTargets fine lines and wrinkles, Supports microbiome, face-care, Serum (Type), Gluten Free (Claims), Nut Free (Claims), Vegan (Claims), Fragrance Free (Claims), Anti-age (Concern), Damaged skin barrier (Concern), Sensitive skin (Concern), All skin types (Skin type), Lactic Acid (Active ingredients), Exosomes (Active ingredients), Niacinamide (B3) (Active ingredients), Hyaluronic Acid (Active ingredients), White (Packaging color)\r\n\r\nExosomes \r\n\r\nLactic Acid\r\n\r\nNiacinamide\r\n\r\nHyaluronic Acid\r\n\r\nAqua\/Water, Dicaprylyl Carbonate, Glycerin, Pentylene Glycol, Cetearyl Alcohol, Polyglyceryl-6 Stearate, Butylene Glycol, Niacinamide, Simmondsia Chinensis (Jojoba) Seed Oil➀, Pyrus Malus Fruit Extract, Polyglyceryl-6 Behenate, Caprylic\/Capric Triglyceride, Xanthan Gum, Phospholipids, Lactobacillus Ferment, Lactic Acid, Sodium Phytate, Centella Asiatica Leaf Extract, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, CI 77491 (Iron Oxides)\r\n\r\n\r\n\r\n➀ Ingredients from organic farming\r\n","brand":"Selfnamed","offers":[{"title":"Default","offer_id":45984636502207,"sku":"229962","price":59.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5971\/5519\/files\/SqbXJ_bxbjZCFeqkuT7a2j3IT_mkkQBC.jpg?v=1786246563"},{"product_id":"kai-purifying-face-wash","title":"Kai Purifying Face Wash","description":"\u003cp\u003eOkinawa's approach to beauty has always been rooted in balance — and this gentle face wash embodies that philosophy. Formulated for blemish-prone skin, it cleanses deeply without stripping, leaving your complexion feeling fresh, soft, and restored to its natural harmony.\u003c\/p\u003e\u003cp\u003eMate Leaf, Iceland Moss, and Juniper Callus extracts work together to soothe, purify, and promote a clearer-looking complexion — no harsh surfactants, no compromise. The pH-balanced formula removes impurities and excess sebum while preserving your skin's natural moisture barrier, so every cleanse feels like a reset.\u003c\/p\u003e\u003cp\u003eFinish with a fresh green tea aroma that makes this the perfect first step in your blemish-care ritual.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply a small amount to damp skin, gently massage, then rinse thoroughly.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey ingredients:\u003c\/strong\u003e Glycerin · Sodium PCA · Mate Leaf Extract · Iceland Moss Extract · Juniper Callus Extract.\u003c\/p\u003e\u003cp\u003eVegan · Gluten Free · Nut Free.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eCurated by YUTASHA — Okinawan beauty as nature intended.\u003c\/em\u003e\u003c\/p\u003e","brand":"Selfnamed","offers":[{"title":"Default","offer_id":45984640630975,"sku":"229967","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5971\/5519\/files\/yutasha-kai-purifying-face-wash.jpg?v=1786331386"},{"product_id":"yasuragi-night-cream","title":"Yasuragi Night Cream","description":"\u003cp\u003eIn Japanese, \u003cem\u003eyasuragi\u003c\/em\u003e (安らぎ) means peace, tranquility — the feeling of being completely at rest. YUTASHA's Yasuragi Night Cream is curated in that spirit: a fragrance-free, ultra-gentle night cream that works quietly while you sleep to calm, hydrate, and restore sensitive skin to its most balanced, comfortable state.\u003c\/p\u003e\u003cp\u003eEnriched with organic Aloe Vera Juice, Hydrolyzed Algae Extract, and multi-weight Hyaluronic Acid — nature's most soothing and hydrating actives — this cream visibly reduces redness and supports your skin's natural overnight recovery, so you wake up feeling calm, refreshed, and beautifully at peace.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCalms irritation and visibly reduces redness overnight\u003c\/li\u003e\n\u003cli\u003eDeep, lasting hydration for sensitive and redness-prone skin\u003c\/li\u003e\n\u003cli\u003eSupports the skin's natural moisture barrier while you sleep\u003c\/li\u003e\n\u003cli\u003eFragrance-free — ideal for reactive and delicate skin\u003c\/li\u003e\n\u003cli\u003eNatural certified · suitable for all skin types\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHero Ingredients:\u003c\/strong\u003e Organic Aloe Vera Juice — soothing, calming base · Hydrolyzed Algae Extract — ocean-inspired overnight renewal · Hyaluronic Acid — deep, lasting moisture · Organic Jojoba Oil — nourishing and skin-balancing · Organic Mango Seed Butter — rich, comforting moisture.\u003c\/p\u003e\u003cp\u003eApply 1–3 pumps to cleansed face, neck, and décolleté each evening, gently massaging in upward motions.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eCurated by YUTASHA — Okinawan beauty as nature intended.\u003c\/em\u003e\u003c\/p\u003e","brand":"Selfnamed","offers":[{"title":"Default","offer_id":45984649052351,"sku":"229977","price":54.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5971\/5519\/files\/yutasha-yasuragi-night-cream-bottle.jpg?v=1786330566"},{"product_id":"natural-retinol-alternative-oil-serum-3","title":"Bakuchi Renewal Serum","description":"\u003cp\u003eThe Gentle Power of Nature — J-Beauty Anti-Aging Reimagined.\u003c\/p\u003e\u003cp\u003eIn Japanese beauty tradition, the most powerful ingredients are often the gentlest. Bakuchi Renewal Serum — named after its hero ingredient Bakuchiol — is curated in that philosophy: a luxurious botanical oil blend that delivers visible anti-aging results without the harshness of synthetic retinol.\u003c\/p\u003e\u003cp\u003eBakuchiol, the plant-derived retinol alternative celebrated in both Ayurvedic and modern J-beauty circles, visibly smooths fine lines and supports skin renewal — gently, naturally, and sustainably.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003cp\u003eVisibly diminishes fine lines and supports skin firmness\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003ePromotes skin's natural self-renewal process\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eEvens skin tone and restores a youthful glow\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eGentle enough for sensitive and mature skin\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eVegan \u0026amp; free from synthetic retinol\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHero Ingredients:\u003c\/strong\u003e Bakuchiol — nature's retinol alternative, clinically studied · Rosehip Seed Oil — rich in vitamins A \u0026amp; C for skin renewal · Jojoba Oil — deeply nourishing, skin-balancing · Evening Primrose, Strawberry \u0026amp; Blueberry Seed Oils — antioxidant-rich botanicals.\u003c\/p\u003e\u003cp\u003eUse nightly as part of your Okinawa-inspired anti-aging ritual. Layer under Yoru Glow Cream for amplified results.\u003c\/p\u003e\u003cp\u003eCurated by YUTASHA — Okinawan beauty as nature intended.\u003c\/p\u003e","brand":"Selfnamed","offers":[{"title":"Default","offer_id":45984689389759,"sku":"229980","price":59.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5971\/5519\/files\/yutasha-bakuchi-renewal-serum-bottle_9a125071-0c83-400b-85a3-3c6a55f7ef3f.jpg?v=1786324511"},{"product_id":"tsuyu-cleansing-oil","title":"Tsuyu Cleansing Oil","description":"\u003ch2\u003eThe J-Beauty Double Cleanse — Step One\u003c\/h2\u003e\u003cp\u003eJapanese beauty is famous for its meticulous, multi-step cleansing rituals — and the oil cleanse is where it all begins. YUTASHA's Sensitive Skin Oil-To-Milk Cleanser transforms from a silky oil-gel into a gentle milk upon contact with water, dissolving even the heaviest makeup while leaving skin nourished, soft, and never stripped.\u003c\/p\u003e\u003cp\u003eEnriched with organic Sunflower Oil, Chamomile, Sea Buckthorn, and Cloudberry extracts — nature's most gentle and effective botanicals — this cleanser is curated for those who believe that the best skincare is rooted in the earth.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eInnovative oil-to-milk texture for effortless makeup removal\u003c\/li\u003e\n\u003cli\u003eDeeply cleanses without stripping skin's natural moisture\u003c\/li\u003e\n\u003cli\u003eIdeal for sensitive, dry, and delicate skin\u003c\/li\u003e\n\u003cli\u003ePerfect as Step 1 in a J-beauty double cleanse routine\u003c\/li\u003e\n\u003cli\u003eDermatologically tested\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHero Ingredients\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Sunflower Seed Oil\u003c\/strong\u003e — nourishing, skin-softening base\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eChamomile Extract\u003c\/strong\u003e — calming and soothing\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSea Buckthorn Extract\u003c\/strong\u003e — antioxidant-rich coastal botanical\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCloudberry Extract\u003c\/strong\u003e — rare, vitamin-rich Nordic berry\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cem\u003eCurated by YUTASHA — Okinawan beauty as nature intended.\u003c\/em\u003e\u003c\/p\u003e","brand":"Selfnamed","offers":[{"title":"Default","offer_id":45985491648703,"sku":"229982","price":61.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5971\/5519\/files\/l9M0O8kjYY9PZqIIPltXWtCRzgiy5VdL.jpg?v=1786251607"},{"product_id":"blemish-care-moisturiser-1","title":"Blemish Care Moisturiser","description":"Valuable addition to any blemish-focused skincare line, offering lightweight hydration while addressing the needs of acne-prone skin. Its balanced formula and natural ingredient profile make it an ideal product for brands targeting both teenage and adult consumers seeking gentle yet effective blemish care.\r\n\r\n\r\n\r\nDescription:\r\n\r\nThis lightweight moisturiser is designed to hydrate, soothe, and support blemish-prone skin without feeling heavy or clogging pores. Enriched with Hyaluronic Acid and natural polysaccharides, it helps maintain optimal moisture levels while promoting a smoother, clearer-looking complexion. Argan Oil and Sodium PCA support skin hydration and softness, while an antioxidant complex featuring Vitamin C, Mate Leaf, Iceland Moss, and Juniper Callus extracts helps protect and calm the skin. The fast-absorbing formula leaves the skin feeling balanced, comfortable, and refreshed. Apply a pea-sized amount to clean skin on the face and neck, gently massage until fully absorbed, and use morning and evening.\r\nblemish care, for smoother look, face-care, Moisturiser (Type), Gluten Free (Claims), Nut Free (Claims), Vegan (Claims), Natural Certified (Claims), Blemishes (Concern), Dehydrated skin (Concern), Blemish-prone Skin (Skin type), Argan Oil (Active ingredients), Hyaluronic Acid (Active ingredients), Sodium PCA  (Active ingredients), White (Packaging color)\r\n\r\nArgan Oil\r\n\r\nHyaluronic Acid\r\n\r\nMate Leaf Extract\r\n\r\nIceland Moss Extract\r\n\r\nJuniper Callus Extract\r\n\r\nINGREDIENTS \/ INCI: Aqua\/Water, Glycerin➁, Argania Spinosa (Argan) Kernel Oil➀, Pentylene Glycol, Polyglyceryl-6 Stearate, Cetearyl Alcohol, Cellulose, Sodium PCA, Isoamyl Laurate, Zinc PCA, Aroma\/Fragrance, Caprylic\/Capric Triglyceride, Propanediol, Polyglyceryl-6 Behenate, Alcohol, Xanthan Gum, Ilex Paraguariensis (Mate) Leaf Extract➀, Palmitic Acid, Stearic Acid, Ascorbyl Palmitate, Tocopherol, Potassium Hydroxide, Sodium Phytate, Sodium Hyaluronate, Cetraria Islandica (Iceland Moss) Extract, Usnea Barbata (Lichen) Extract, Rhamnose, Juniperus Communis (Juniper) Callus Extract, CI 77007 (Ultramarines)➃, Glucose, Glucuronic Acid, Silica, Kaolin, Maltodextrin, CI 75815 (Chlorophyllin Copper Complex), Linalool➂, Linalyl Acetate➂, Citrus Aurantium Bergamia Peel Oil, Citral➂, Limonene➂, Juniperus Virginiana Oil, Citronellol➂, Pinene➂\r\n\r\n➀Ingredients from organic farming\r\n\r\n➁From natural essential oils\r\n\r\n \r\n","brand":"Selfnamed","offers":[{"title":"Default","offer_id":45986665988287,"sku":"229992","price":13.3,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0753\/5971\/5519\/files\/yutasha-blemish-care-moisturiser-white-bottle.jpg?v=1786324484"}],"url":"https:\/\/yutasha-llc.com\/collections\/face-care.oembed","provider":"YUTASHA","version":"1.0","type":"link"}